![]() ![]() Exposure means everything, but it’s far from guaranteed.We’re trying to create and release software in a place where: I don’t say any of this to discourage you. Spend years on an app? Get a million downloads.įor indie developers, hard work can very well mean close to nothing in terms of downloads.Ate less pizza and worked out more? Get a fit body.īut in the world of apps, we know this doesn’t hold water:.Studied for the test? Get a good grade.Practice shooting daily? Make the shot in the game.I even tell my oldest son, who is obsessed with basketball, that all of his hard work will pay off. ![]() That formula looks a little like this:ĮffortPutIn + experience + talent = success We’ve grown up applying a certain formula for success that doesn’t transcend over to software development. In practice, it’s nothing but smoke and mirrors. The undeniable grip that takes hold over developers when they hatch a side project is a cosmic force that requires a first hand account to be adequately understood.Īs such, they might view our side project’s shot at success a little something like this: To her, the whole thing is quite admirable. Finding any ounce of free time to squash a bug.What has she seen me do for the past several years? There is a certain optimism that surrounds your side project to others in your immediate circle. ![]()
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